31 Mar 2006

facebook for sale: $2,000,000,000?

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Businessweek is reporting that Facebook is for sale. The owners of the privately held company have turned down a $750 million offer and hope to fetch as much as $2 billion in a sale – and Business Week reckons that media company Viacom looks like a good fit. Facebook got around 5.5 Billion page views in February which, although it doesn’t quite match MySpace which got 23.5 Billion (second to Yahoo’s 30 billion), is still enough to make it the 7th busiest website.

News Corp spent $580 million to buy MySpace in July 2005. Since then we’ve seen iVillage snapped up earlier this month by NBC for $600 million, and ITV bought UK classmates.com pretender FriendsReunited for around $300 million in December. WikiCities announced a $4million cash injection today, tribe.net keeps getting cash, etribes life in the UK found investors and Gumtree was bought by ebay, flickr (and nearly everything else) by yahoo…the list could go on and on.

So is facebook likely to sell for “as much as $2 billion”? Who knows, it appears to be a sellers market in the social networking business as big name players, and mainstream media, try to play catch-up. It’s even got me wondering how much my blog is worth (apparently $0)

Cybersoc by Robin Hamman
With over 13 years of professional experience in the digital and social media industry, and a client portfolio that includes some of the World's most recognisable brands and organisations, I've built a reputation internationally as a leading practitioner in the industry.

1 Comment:


  • By The Golden Parachute / 26 Feb 2007 /

    Facebook insanity and other thoughts

    There have been rumors swirling around for the past year that the founder is asking for $2,000,000,000 from potential suitors and that Yahoo is a potential buyer. Yep, that was 2 BILLION

About Robin Hamman

I've been helping some of the World's most widely recognised brands and organisations devise and implement strategic digital and social media programmes since 1999.

I'm currently the EMEA Digital Network Lead at Fleishman Hillard. I've previously held a variety of roles including Managing Director of Dachis Group Europe, Director of Digital at Edelman, Head of Social Media at Headshift, Acting Editor of the BBC Blogs and Executive Producer at ITV.

In addition to my day job, I help my wife run an online retail business selling wool blankets - if you're feeling chilly, check out JustSheep.co.uk

I hold a BA in Education, MA in Sociology, MPhil in Communication Studies and a PgDip in Law. I've also been a Non-Residential Fellow at Stanford University Law School and a Visiting Fellow of Journalism at City University, London.

Why cybersoc.com? In 1995, I tried to register, for the purposes of researching "ordinary users", the username Cybersociologist on AOL. They truncated my name and I stuck with it....

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