I’ve spent the last couple of weeks mulling over three presentations I’ll be giving over the next two weeks:
09/10 May: Karlstads Universitet in Sweden – I’ll be giving a 45 minute presentation at Medborgarmedier (flyer pdf) as part of a series of annual seminars funded by Ann-Marie och Gustaf Anders foundation for media research, and coordinated by the department for Media and Communication Studies at the University of Karlstad.
14 May: An internal BBC presentation at “The Future of News”, part of the Inside the Business of Media Conference Series. Through a strange fluke of scheduling, my presentation has been slotted in between Steve Hermann (Editor of BBC News Online) and Helen Boaden (the BBC’s Director of News).
15 May: I’ll be co-presenting, with BBC Manchester’s Richard Fair, at The Journalism Leaders Forum at the University of Central Lancashire, Preston. Later in the evening, I’ll also be taking part in a panel debate. Both the presentation and debate will be webcast.
I’ve got the rest of today, as well as tomorrow and some time on Tuesday, to put the presentations together. Thankfully, I think all three presentations could follow a similar outline and are for a similar audience – journalism students, journalists, and editors – although their level of exposure and understanding of the stuff formally known as user generated content and/or blogging will range from absolute beginner to established practitioners who could probably give my presentation for me.
Below is an outline of points I’d like to raise, each of which will be padded out with some screenshots, quotes, etc wherever possible (which is part of the reason I’m blogging this – I could use some good links from you!):
1. What’s a blog?
2. What motivates people to blog – different types of blogs have different motivations behind them [queue my models of blogs: a) personal “web diaries”, b) blog as conduit of information, and c) “the conversation”]
3. Why should journalists and the mainstream media care? [queue: contacts, context, content]
4. Some thoughts on why participation isn’t always “good” – eg. why not just use the build it and they will come approach?
5. Or we could all just give up our jobs and become bloggers…(and why journalism isn’t actually that different to some forms of blogging)
6. Tools and techniques used by bloggers (RSS, technorati, delicious, blogging platforms and devices, etc)
7. How journalists and mainstream media might use those very tools and techniques themselves
8. Other ways the media might help and/or engage with bloggers (and why this makes sense – eg. linking is a two way street, audiences congregate at the niche, etc)
If you are coming to any of these three events I’d love to know what else you might be interested in hearing more about. Also, has anyone spotted any glaring omissions here? Do you know (or have you made) any great posts, visualisations or videos that perfectly illustrate any of the points I’m going to try to make? Any input you might have will be gratefully received and acknowledged.
I’ll post the presentations (which I hope will benefit from a bit of sexing up), as well as links to video where available, as each event happens.