presentation slides: having difficult conversations

Most companies still have a mass mentality. The individual knowledge, skill and creativity held by staff is hidden behind processes devised in the image of the assembly line.

Products and services are viewed as a source of profit at the point of sale, not after - so talking to customers who have already spent their money is seen as a cost not a source of value.

This presentation, my Keynote at Unicom explores the ways social media can change all this and provides a 4 step approach to the process of socialising the way your organisation listens, acknowledges, engages and collaborates with consumers, audiences and stakeholders.

lee bryant at somesso (#smo09)

234881300Lee Bryant, director of Headshift (disclaimer: my employer) presents his 'social stack' at SOMESSO at Emirates Stadium in London.

The stack includes personal tools; group collaboration; blogs and networks; tweets, bookmarks and tags; public feeds and flows.

The slides aren't online yet, but another of Lee's recent presentations, which shares some of the same content, can be found here.

journalism enterprise & entrepreneurship unconference (jeecamp)

080520091344Last Friday I attended Jeecamp - the Journalism Enterprise and Entrepreneurship Unconference -  in Birmingham. The event, organised by Paul Bradshaw from Birmingham City's School of Media, brought together journalists, editors, academics and entrepreneurs for a day of interesting discussion.

 It's already, given the subject matter, been blogged to death so I won't duplicate the effort of others here, but I did want to point you to Journalism.co.uk's audio of the panel I was on along with Jo Wadsworth (Brighton Argus), Andy Dickinson (UCLAN), and Robin Morley (BBC) which was moderated by Dave Hart (Digital Birmingham).

For more coverage of the event, see Michael Haddon's posts for the Telegraph or Martin Belam's PDA Newsbucket piece on the Guardian website.

the long road to media freedom

Last week I spoke at one of the strangest conferences, in one of the most far flung places, I've ever been to - the Eurasian Media Forum in Almaty, Kazakhstan. The conference brings together journalists, business leaders, academics and politicians for two days of discussion ranging from news coverage of global events such as the current economic crisis to the implications of the Obama Presidency on East-West relations.

I went, at least in part, in the hope that by talking about the tools and techniques of blogging and social media, I could encourage delegates to think about being more open, transparent and direct in their dealings with audiences, consumers and, for the politicians in attendance, the populaces they govern. It was my usual sort of presentation but in unusual circumstances because, little did I know as I was speaking, something rather unusual was going on outside the building. Dan Kennedy covered the action outside, and what happened in the subsequent panel which we both participated in, on his blog Media Nation:

"The InterContinental Hotel in Almaty, Kazakhstan, is about as isolating an experience as you can imagine. The luxurious surroundings — and the ever-present security guards — effectively separated the several hundred journalists attending last week's Eurasian Media Forum from whatever was going on outside.

So it was something of a surprise when that separation was breached last Friday afternoon. Between a panel on the global media crisis, which I moderated, and a panel on blogging, in which I participated, several people approached us with handouts, warning of proposed laws that would crack down on Kazakhstan's burgeoning blogosphere. We exchanged pleasantries, and that seemed to be that.

Then, during the blogging panel, one of them — an audacious 24-year-old woman named Yevgeniya Plakhina, wearing a shirt that proclaimed "SHHH!" — got up and demanded to know why six of her friends had been arrested for demonstrating against the proposals.

The moderator, Vladimir Rerikh, a Kazakh journalist, clearly wanted the issue, and Plakhina, to go away. But Danny Schechter, a well-known American progressive journalist, spoke up on Plakhina's behalf, and she was able to continue pressing her case. (Here is Schechter's account.) The organizer of the conference, Dariga Nazarbayeva, the daughter of President Nursultan Nazarbayev, could be seen talking on her cell phone, leaving the hall and returning several times..."

Local campaigners fear that the law in question, explains Matthew Collin [on the Frontline Club blog - a Headshift project] who reports for Al Jazeera from Georgia and was another of the panelists in the blogging session, would "put serious restrictions on internet journalists and bloggers and potentially allow the authorities to block sites on political grounds."

Danny Schechter reports that the arrested protesters were later freed by authorities, quoting an email he received from Plakhina, which read “I really appreciate your help. Thanx. My friends are OK. I guess the authorities were afraid of international scandal, so an advisor to the president took care of letting my friends out..."

Needless to say, the panel discussion didn't exactly go as those of us on it had planned, nor - I suspect - as the organisers had intended. But I'm glad it happened - the protest I mean - and hope that, by being one of the many foreign participants in the conference, just being there helped ensure that the protesters and their colleagues both reach a wider audience with their appeal and remain safe from arrest whilst doing so.

The whole incident reminded me that media freedom is a precious, and all to rare, freedom. And blogging is, I think, an important tool for helping those who are brave enough to fight for it to make themselves heard. It's a long long way from the worlds of media and corporate blogging which I usually inhabit to the scenes I at least partially witnessed in Almaty but I hope that, some day, when they've won their fight for rights, blogging will become as everyday and mundane - and safe - as it is for me and most of you reading this.

it must be event season...

It must be social media event season again as I've got quite a few things creeping up in my diary:

  • 16 April: SOMESSO pre-event, hosted by Headshift (my employer) - please RSVP if you fancy coming along for some informal presentations, networking and free drinks
  • 23-24 April: Eurasian Media Forum, Almaty, Kazakhstan
  • 09 May: Journalism Enterprise and Experimentation Camp (JEEcamp) in Birmingham
  • 15 May: SOMESSO at Emirates Stadium, London

I'm always on the look-out for good conferences and events, as well as speaking opportunites so do get in touch if you're organising or attending something I should know about.

we interrupt this programme for an enterprise social media presentation

It's not often that I write a post about the other side of social media - the tools, such as wikis and knowledge sharing networks - that sit behind corporate firewalls. This is, in part, because I tend to use consumer facing tools to do the same things, but also because I often prefer to expose a lot about what I'm doing to a wider audience because it gives me the opportunity to get feedback from a wider range of people with thoughts and experiences which might prove helpful. Enterprise tools and consumer facing social media can, of course, be complimentary.

I've no doubt that enterprise social tools do have their place, and having used a number of different systems for tracking time spent on projects, to triage post-launch site bugs, and keep track of commercial contacts and opportunities, I'm starting to actually like them. Well, if not like then at least understand their value.

I recently came across a presentation on slideshare that does a good job of explaining what enterprise social tools are all about. What I particularly like about it is the way that it draws analogies between one person's, Charlotte's, use of social tools in both her personal and professional lives.


social media training course

One of the best things about my job is that I have various opportunities to inform and enthuse people about the benefits of using social media tools and services to support their existing processes. In order for social media to be genuinely useful, it has to become part of a person or organisation's everyday practice. If it's not, then it just becomes an additional burden - something extra they have to do rather than something that helps them to achieve their goals personal or professional objectives.

Readers who follow my twitter feed or dopplr updates will know that I've recently been traveling around the country a lot. Most of this has been to provide the 10 finalists of NESTA's Big Green Challenge with social media training to help them use photo-sharing, video-sharing, mobile phones, social networking and blogging to inform a wider audience about their work, reach out to new supporters and likeminded groups, and to better organise their own efforts. It's been great fun - I've met some wonderful people along the way, learned about some wonderful projects, and seen parts of the country I'd never otherwise have the opportunity to see. Here's a map showing where I've been or will be going over the remaining few weeks of the training:



View Larger Map

I've also been authoring blog posts - a sort of beginners guide to using social media - on the Big Green Challenge Blog. Here's an index to the posts I've published thus far:

  1. Introduction: social media and the whole web as your canvas
  2. Reaching new audiences with photo-sharing
  3. Sharing your videos online
  4. Getting started making google maps
  5. Taking the internet everywhere
  6. Live and direct with your mobile

There are at least two more posts to come - blogging, which should appear next week, and finding and keeping track of content, which will cover social bookmarking, RSS and searching for blogs.

my mobile journalism presentation

Slideshare doesn't seem to like the Below you'll find the presentation on mobile journalism I'll be delivering to students on the MA Magazine and Newspaper Journalism course at City University, London on Thursday. The presentation looks at:

    •    service providers - why do companies offer services which enable mobile content uploading and social networking?
    •    citizen journalism - what motivates people to "report" what they witness; what sort of content do they create and share?
    •    journalism - how are professional journalists and new organisations using mobiles?
    •    tools - what tools are available for documenting and sharing content online?

And at some point during the lecture I'm hoping to involve some professional mobile journalists - by mobile, of course....





Download Zipped Presentation - Keynote

conferences this week: dna2009 and social media influence

3328412170_466d6b82caIt appears that conference season has begun.

On Tuesday I moderated a panel about using social media to have "difficult conversations at Social Media Influence in London with panelists Headshift's Lee Bryant (my boss), Andy Hobsbawm from Agency.com and Paolo Valdemarin of Evector.

[Photo by Kris Hoet]

Today, I'm on two panels during the final afternoon of DNA2009 in Brussels. I'll be joining Laura Oliver (journalism.co.uk), Darren Waters (BBC), Katharina Borchert (WAZ) and Bart Brouwers (Spits) for a panel about twitter, moderated by Ben Hammersley and possibly being joined remotely by Jeff Jarvis.

Later I'm on an experts panel responding to questions about social media.

Follow it all on twitter...


update...15.17:

John Thompson, publisher of the excellent Journalism.co.uk, streamed the panel live. Here's the first of his four clips:


Watch live video from johncthompson's channel on Justin.tv

three conferences i'll be at in early march

I'm taking part in a panel discussion about Twitter at DNA2009, being held in Brussels on the 4th and 5th of March 2009. I enjoyed it last year and there are, for me at least, some even more interesting people on board for this year's conference. Here's the video blurb I did for the conference website:


It's one of a number of conference I'm doing in March. The others include Social Media Influence in London on the 3rd, which Headshift is sponsoring, and the Social Networking World Forum, also in London, the following week.

Robin Hamman



  • Robin Hamman has over ten years experience devising, implementing and managing social media projects, particularly within the Broadcasting and Media sector.
    Before joining Headshift as a Senior Social Media Consultant, Robin was a Senior Producer/Journalist with responsibility for the BBC's Blogs and a wide range of other social media projects. Robin was also previously an Executive Producer at Granada (ITV) and Communities Evangelist at Talkcast (mobile).
    Robin is also a Non-Residential Fellow at Stanford's Center for Internet and Society and a Visiting Fellow in the Department of Journalism at City University, London. Robin blogs about the collision of social media and journalism, online community, blogging, citizen journalism and, sometimes, media law. [more...]

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